Hi Readers
I was doing some coaching last week
and the client I was speaking to
said to me:
"Anbkur, I need more leads"
There's no doubt we've all thought
this statement to ourselves a bajillion
times...but then it hit me like a ton of bricks
The reality is:
NO, You Don't Need More Leads!
Let me explain.
What do you do when you get a lead?
1. You contact them
2. You see if they're interested in
your opportunity
3. You either sign them up (if they're interested)
OR - you just move on to the next one
What most people don't understand though is that this methodology is flawed
To understand why it's flawed we have to understand a little bit about human nature.
Human beings are more likely to act
based on the recommendation of someone
they know, like, and trust.
When you first contact a lead you do not meet ANY of these 3 criteria.
Therefore it's always a little bit
harder to "sell" them on your opportunity
This is why we must stop looking at people as "leads" and start looking at them as fellow entrepreneurs who we're looking to form a relationship with.
This is why INTERNET marketers build "lists".
This is why I have a "list"
Rather than constantly trying to get more leads and then close them on a particular opportunity - Instead, I seek out like minded individuals, and form a relationship with them via e-mail and the internet.
Then...when ANY opportunity arises I have a group of like minded people to share it with
So remember - stop thinking of people as "leads"
Instead, focus on forming a relationship with them regardless of whether or not they join your business.
'Here's To You Achieving The Success You Desire And Deserve'
Cheers
Ankur Agarwal
MLM Trainer and Consultant
+91-9999031725
